Will Novosedlik’s curriculum vitae spans 40 years, 14 roles and 4 cities. Trained as a visual artist and visual communications designer, he has worked as a designer, brand strategist, management consultant, marketing executive and university lecturer. He has plied his trades in Halifax, Toronto, Montreal and Vancouver, not to mention places like Tunis, Havana, Prague, and Warsaw.

While playing these roles over the last 40 years, Will has also written and published hundreds of articles in publications such as The Financial Post, The Toronto Star, The Washington Spectator, Print Magazine (NY), Eye Magazine (UK), Strategy Magazine and Applied Arts Magazine. While he continues to publish, he also provides editorial services to leading ad agencies, professional services firms and both for profit and not for profit organizations.

Will is known for a thought-provoking perspective on the socioeconomic impact of design, branding, business and innovation.